Press Releases
Dec 02, 2013
The “Heroes Challenge” Blood Drive Biggest Life Saving Blood Drive in Las Vegas History
University Medical Center, the Las Vegas Metropolitan Police Department and Clark County Fire are participating in an all-day competition in front of the UMC Trauma Center on Wednesday, December 4th from 7:00 am to 7:00 pm, to determine which entity can donate the most units of blood in a single day.

“During the holiday season, we see donations decrease while the need increases,” said United Blood Services Regional Donor Recruitment Director Danny Cervantes. “As the Level I Trauma Center, UMC realizes the critical need to have blood on the shelves and this competition is an innovative way to generate more blood donations, ensuring the blood will be there when someone’s life depends on it.”

On average, a healthy donor will be able to donate one unit of blood every three months. Those units of blood can be used quickly when a patient has suffered life-threatening injuries.

“We have had patients in Trauma Resuscitation and Trauma OR who have used 70 units of blood within the first few hours of them arriving at our Trauma Center, this blood helped us save their life and these donations are greatly needed,” said Assistant Chief Nursing Officer Gregg Fusto.

Governor Brian Sandoval has proclaimed December 4th “The Heroes Challenge Blood Drive Day” and on that morning at 9:30 am, participating entities will hold a press conference in front of the UMC Trauma Center to encourage all members of our community to donate blood in support of their favorite contender: Metro, Clark County Fire or UMC. Every donor will receive free show tickets ad be eligible for hourly $50 gift card drawings along with a grand prize of a $1000 Visa gift card. The “Heroes Challenge” champion will be crowned immediately following the blood drive, at 7:30 pm, to announce which entity was able to garner the most blood donations.

“This is a proud day for Clark County, bringing our community heroes together to help save lives,” said Clark County Commissioner and Chairman of the UMC Board of Trustees Lawrence Weekly. “Our police officers, firefighters and medical staff at UMC save lives every day and this is just one more way we are taking care of our community.”

Anyone wishing to donate may logon to and use sponsor code “UMChospital” or call 877-827-4376 to make an appointment. Donors are also welcome to stop by the “Heroes Challenge” without an appointment, or can donate at any United Blood Serves location on December 4th and mention “UMChospital” to be included in the competition.
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Danita Cohen

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